do you want to be a father?
- museum exhibit
objective
To combat temporality and the world’s instinctive hostilities, achieving the goal of fatherhood to continue one’s genetic lineage has always been an imperative. Patres: Fatherhood in Perspective is a curated multimedia museum experience that informs its audience about how the role’s pursuit is interpreted in practice and in fiction, as well as the way expectations of the role have changed over time.
solution
The collective exhibit asks the question: “Do you want to be a father?”. Visual components of each case study reinforce this overarching theme with life-sized elements interacting with environmental graphics and typography, illustrating the complex flaws and conflicts with progeny such larger-than-life figures tend to have. The conclusion of a visit to Patres realizes one’s answer to the question in the form of souvenirs that reflect the ramifications of the choice.
At the exhibit’s conclusion, visitors can purchase one of two boxed mementos marked “yes” and “no”, their choice indicating another response to the repeated quandary:
“Do you want to be a father?”.
Packaged within are a pair of baby shoes or a prophylactic respectively, both representing the consequences the choices pose upon one’s lineage.
