finding home in a compact paradise

Tucked away in a corner of the world, Ibuo is a collection of serviced residences located in Auckland, New Zealand, a South Pacific island paradise is known for its relaxed culture and exotic indigenous species. With the privilege of such a locale, the company seeks to promote a healthy balance of its urban and natural surroundings for its potential tenants.

The whole of Ibuo’s branding revolves around the idea of "embracing the nest", a philosophy informed by the abundance of flightless birds native to the country, their disability emblematic of an absent desire to depart from such an idyllic home. Real estate marketing materials visually unite New Zealand's many varieties of flora and fauna with modern skyscraping architecture, an exemplification of the marriage between natural and urban atmosphere omnipresent in the geographically compact lifestyle Ibuo provides.